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Bouquet of Flowers in social networks
Like the flowers in a bouquet, the members in social networks are distinct in their thoughts and ideas and yet seek the companionship of one another
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24 simple approaches to generate new ideas at workplace

Brighton beach, Creative ideas

24 simple approaches to generate new ideas at workplace


Good ideas just happen. We just need to be aware. The ideas are all around us. They just pop up out of nowhere. Everyone has the potential to be creative. It is not connected to the innate intelligence we all possess nor it is an aptitude. It is in the way we live, work and enjoys.


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What is creativity? Then…

Creativity is a random act of awareness, which pops out of nowhere and usually and always turns a raw or an unrefined thing into something beautiful, real and of great value.

Creative easter egg idea
Creative Easter egg idea

Creativity is Ubiquitous. The “Creativity at work” blog says Creativity is the act of turning new and imaginative ideas into reality. Wikipedia on Creativity  says that, Creativity is a phenomenon whereby something new or somehow valuable is formed. The created item is usually intangible.

Brian Clegg and Paul Birch wrote in their book “Instant creativity” that Creativity is illusive. There is an “artistic creativity” which involves writing a book or producing a piece of music and then there is the “creativity of discovery”, here we discover or invent new products and things and then finally there is the “creativity of Humor” which involves seeing the world differently. From the perspective of organizational, business or work challenges, creativity or solving with creative ideas usually involves all the three aspects of creativity.


What are the practical challenges for having creative ideas?

Different colour pencils
Challenges are many

From an organizational or a business context, creativity is not a fancy nice to have feature anymore. In fact, without it very few companies would have survived today. When solving our work challenges, without a creative idea, we would be looking at the same problem day in and day out, without viewing it from a different frame of mind. Old problems would still remain.

We may just accept the need for creativity and acknowledge it by recruiting a few creative people from the market to serve our needs. It is good in a way, but we are missing to solve our work challenges through our own creative ideas. We may not know, our ideas may be the best and we are the ones who know the problems better than the paid external talent.

Everyone has the creative potential and it is just that we are not aware of it and therefore not using it. Some have even suppressed it.  There could be many reasons.

The reasons for not using our creativity could be many. It could be that we are not in the right mood, or it is the wrong timing and also it could be in the way we have been educated. We know it or not the major emphasis on today’s education is focused on getting the right answer or the required answer rather than coming up with a creative solution.

Many of us would have come through an education system which lays emphasis on regurgitation. Our examinations force us to write answers which the examiners want rather than writing creative answers or offering creative solutions to problems.  Even in the corporate business environments, there is no chance for failure the focus is more on quick results.

But it is only through failures that we learn. Failures shouldn’t matter to us. It is only through facing them that we will achieve creativity. Everyone should be given a free hand to express and contribute. Knowing that you would fail shouldn’t be ridiculed.

The other areas are psychological which involve having a tunnel vision, which is not being able to see beyond one’s immediate activity having a narrow view of things and then there is also the lack of inspiration.


Practical approaches to adopt to solve challenges at work

The approaches mentioned here, willingly take you off from a well proven established viewpoint to compel you to do something which you otherwise wouldn’t do. This would be uncomfortable in the beginning but it slowly leads you on to the path of generating creative ideas.

When you follow these methods, it is natural that you come up with something that is entirely different. It is an opportunity to look at your work challenges from a fresh perspective and from a different frame of mind.


Practical method 1:  Ask the question “What’s the Problem”?


Have a cup of tea
What’s the problem, have a cup of tea

This addresses the question what’s the problem within your current work area. Generating creative ideas is generally a two-step process where it involves individually approaching the problem as well as taking help of the group. As an individual, you come up with an initial rough idea and then you develop and refine those creative ideas better with a group.

Let’s look at some practical ways in addressing “what’s the problem ?”. This aims at coming up with an appropriate set of requirements. Initially, we may not know what we may need. The question may not be clear in the beginning. But after a series of “How to” questioning or questions, something begins to emerge.

  1. New pathways

Here, this method is used to find the real work challenge or the problem underlying the problem statement. We need to keep asking the question “Why” when somebody uses the question “How to”. We keep asking “Why” a lot of times. This keeps continuing for some time till we reach a situation where each ‘Why” question becomes a “How to” question on its own.